2006 SOCAP Annual Conference

October 15-18, 2006
Toronto, Canada
Westin Harbour Castle Hotel

Preliminary Schedule

The 2006 SOCAP International Annual Conference in Toronto, Canada will offer a global perspective to customer care and consumer affairs. Breakout sessions at the Annual Conference will be focused in the following four areas:

I. Consumer Experience
II. Contact Center and Consumer Affairs Operations
III. Data Capture & Analysis
IV. Liability & Risk

Look for details on breakout sessions and speakers coming soon!!

Descriptions of Conference Areas:

  1. CONSUMER EXPERIENCE
    • Balancing Act Between Technology and Relationships
      • Blending Self Service & Assisted Service to Provide Better Consumer Experience
      • Working in Multi-Media Contact Centers
      • Incorporating Cyberbots
    • Enhancing the Consumer Experience
      • Defining the Consumer Experience
      • Taking the Consumer Experience Approach – Pros & Cons
      • Establishing the most cost effective method of improving the consumer experience
      • Using Technology to Advance The Consumer Experience
      • Reporting
      • Creating a Consumer Loving Culture
    • Keeping and Enhancing Consumer Loyalty
      • Cross-Selling and Up-selling
      • Reconnecting with your consumers through Product Placement, Surveys and Product News
      • Serving as a Comfort to Your Consumers During Times of Emergency – Offering a Helping Hand and Augmenting Loyalty
    • Strengthening the Bonds Between Your Consumers and Your Brands
      • Factors Leading to a Service System That Delivers on the Brand Promise
      • Word-of-Mouth Marketing (including the ethical challenges)
      • Conducting Satisfaction Surveys – They’re your best friends!
    • Celebrating Consumer Diversity
      • Making Inroads With Your Bilingual Consumers
      • Decision Making for Different Generations (Traditionalists, Baby Boomers, Gen X and Millenials)
      • Understanding Cultural Differences
      • Utilizing Global or International Locations
      • Maximizing Cultural and Linguistic (Bi-lingual) Opportunities
  2. CONTACT CENTER and CONSUMER AFFAIRS OPERATIONS
    • Training and Staffing
      • Selecting the Right Reps for Your Company
      • Training Best Practices – for Large and Small Teams
      • Loyalty and Consumer Service Skills
      • Consumer Service Training Certification Programs
      • Building Service Excellence through your Training Programs while Empowering and Encouraging your Reps
      • Defining and Measuring First Call Resolution
      • Quality Monitoring – the Latest & Greatest
      • Managing Home Agents and Remote Users
      • Providing Incentives and Motivating Your Contact Center – Innovative Reward and Recognition Programs
      • Surveying Your Employees
    • Call Center Technology
      • Helping Agents Do Their Job through Automation
      • Eliminating/Minimizing Agent Mistakes Through Integration
      • Reducing Agent Training by Providing Intuitive Tools
      • Increasing Efficiency and Improving the Consumer Experience without Compromising Quality
      • Changing the Way Consumers Interact With Us
      • VOIP in the Contact Center – What Does It Mean to Me?
      • Managing Various Consumer Communication Channels
      • Determining ROI of Your Technology
      • Assessing Options for Remote Users
    • Outsourcing
      • Maintaining Your Corporate Culture When You Outsource
      • Pros/Cons of Offshore Contact Centers
      • Improving Your ROI as An Outsourcer
      • Near-Sourcing – Is it a Better Option?
  3. DATA CAPTURE/ANALYSIS
    • Getting Attention of your CEO & Senior Leadership Team
      • Developing and Distributing Relevant and Actionable Reports for Your CEO/CFO
      • Capitalizing on and Creating Opportunities Around Good News Trends
      • Assuring Your Voice of the Consumer Has Impact on the Organization (TARP w/Canadian Tire Financial Services or McKenzie Financial – also Canadian)
      • Sharing Your ROI – Positioning the High Value of Your Consumer Affairs/Consumer Services Function
    • Using Customer/Consumer Data to Drive Change in Your Organization
      • Leveraging Consumer Contact Information to Drive Business Value
      • When to Advise Your Business That Complaints Could Impact Sales
      • Strategically Planning the Timing the Delivery of Data to influence business decisions and changes
      • Generating Meaningful Key Performance Indicators For Your Business
      • Solidifying Your Data Integrity
      • Deciding What Data You Can Get and What Data You Need From Your Contact Center
  4. LIABILITY & RISK
    • Privacy Rules & Regulations
      • Impact of Canadian Privacy Legislation on National and International Call Centers
    • Legal Liability & Product Risk Management

"It is a wonderful opportunity to network with colleagues, recharge your 'information' batteries."
- Alicia K. Bergin, U.S. Tobacco Brands Inc.

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